Ultra-processed foods should be regulated like cigarettes, not treated as ordinary food, a new study argues.
Researchers from Harvard University, University of Michigan, and Duke University say UPFs are engineered to drive addiction and overconsumption.
The report links UPFs to widespread health harms similar to those caused by tobacco.
Products such as soft drinks, crisps, and biscuits exploit reward pathways in the brain.
The study, published in Milbank Quarterly, compares food marketing claims to historic cigarette advertising.
Authors call for stronger regulation, including marketing restrictions and industry accountability.
Some experts warned the comparison risks overreach but agreed UPFs pose major public health concerns.
Ultra-Processed Foods Should Face Tobacco-Style Controls, Researchers Say
Andrew Rogers
Andrew Rogers is a freelance journalist based in the USA, with over 10 years of experience covering Politics, World Affairs, Business, Health, Technology, Finance, Lifestyle, and Culture. He earned his degree in Journalism from the University of Florida. Throughout his career, he has contributed to outlets such as The New York Times, CNN, and Reuters. Known for his clear reporting and in-depth analysis, Andrew delivers accurate and timely news that keeps readers informed on both national and international developments.
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