Ihunanya Consult and Management Group, a top African brand and communications agency, has launched a new Lifestyle Management division. The announcement comes as the company celebrates its seventh anniversary.
For seven years, Ihunanya Consult has helped individuals and organizations build strong brands. Now, it’s expanding to support clients in both business and personal life. The new lifestyle division aims to serve busy professionals, public figures, entrepreneurs, and creatives who want help managing their image, daily tasks, and experiences.
A New Chapter for the Leading Communications Firm
Founded in Nigeria, Ihunanya Consult is known for its brand strategy, public relations, and communication services. The company works with clients across Africa and beyond.
“This new arm represents our dedication to empowering our clients to live with intention, lead with confidence, and uphold a strong, consistent image both personally and professionally,” said Success Jude, Managing Director of Ihunanya Consult.
The new Lifestyle Management arm adds a unique layer to the company’s services. It helps clients who want to look and feel their best while staying focused on their goals.
What the Lifestyle Division Offers
The Lifestyle Management services include:
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High-End Personal Shopping
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Personal Errands and Concierge Services
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Private Charters for Air and Sea Travel
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Personal and Executive Travel Planning
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Hotel and Dining Reservations
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Private Tours and Unique Experiences
All services are tailored to suit individual needs. Whether it’s booking a last-minute private flight or planning a luxury weekend, the new division promises top-level care and attention to detail.
A 360-Degree Agency for Modern Clients
Ihunanya’s move into lifestyle management shows its commitment to becoming a full-service agency. The goal is to offer a one-stop shop for clients who want support in both professional branding and personal living.
“We know that today’s leaders need more than just business strategy,” said Jude. “They need help creating a life that matches their goals, values, and public image.”
The Lifestyle Management division focuses on discretion, elegance, and intention. According to the company, the services will be handled with the same excellence that has made Ihunanya Consult a trusted name in brand management.
Trends Behind the Expansion
The idea of lifestyle management is growing fast, especially in cities like Lagos, Accra, Nairobi, and Johannesburg. As African professionals grow their wealth and influence, they also need support in managing time, luxury, and personal presentation.
This move by Ihunanya reflects a larger trend: the rise of “lifestyle branding.” Many companies now understand that personal and business lives are deeply connected. A well-managed lifestyle can improve mental health, productivity, and public image.
By combining branding and lifestyle support, Ihunanya is stepping ahead of the curve.
Industry Experts React
Branding and PR experts across the continent see this as a smart move.
“This is the future of high-touch client services,” said Chiamaka Obi, a PR consultant based in Abuja. “Clients no longer want to juggle multiple firms for their image and lifestyle needs. They want seamless support, and that’s what Ihunanya is offering.”
Another expert, Kwame Mensah from Ghana, agreed. “Africa’s luxury and elite service industry is maturing. Agencies that provide integrated solutions will lead the way.”
A Vision for the Future
Ihunanya Consult and Management Group plans to grow the Lifestyle division steadily over the next two years. The company says it will partner with trusted service providers and build a curated network of experts in travel, fashion, dining, and wellness.
The firm also plans to use digital tools and apps to improve how clients book and manage services. This tech-forward approach will allow clients to stay organized and receive real-time support, no matter where they are.
About Ihunanya Consult
Ihunanya Consult and Management Group is a Nigerian-based strategic communications firm. Since 2018, the company has worked with leading individuals, corporations, and institutions across Africa. Its focus is on brand management, public relations, media strategy, and now, lifestyle support.
